Exploring Horticultural Employees' Attitudes Toward Their Jobs: A Qualitative Analysis Based on Herzberg's Theory of Job Satisfaction
Journal of Agricultural and Applied Economics, Dec 2005 by Bitsch, Vera, Hogberg, Michael
U.S. Department of Agriculture (USDA), National Agricultural Statistics Service. "2002 Census of Agriculture." Internet site: http://www.nass.usda. gov/census/ (Accessed December 09, 2004).
Vroom, V.H. Work and Motivation. New York: Wiley, 1964.
Westgren, R., and K. Zering. "case Study Research Methods for Firm and Market Research." Agribusiness 14(5, 1998):415-24.
Vera Bitsch is assistant professor and Michael Hogberg is graduate student, Department of Agricultural Economics, Michigan State University, Lansing, MI.
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Funding for this project was provided in part by project GRBEEN (Generating Research and Extension to Meet Economic and Environmental Needs) at Michigan State University and by the North Central Risk Management Education Center at University of Nebraska. The authors wish to thank the employees who agreed to be interviewed and openly shared their experiences, and their managers, who volunteered their businesses to participate in this project, provided facilities, and freely contributed their time. Elaine Yakura's expert input, encouragement, and comments on multiple stages of this study have been invaluable. Comments and suggestions by two anonymous reviewers of JAAE have greatly helped in improving the quality of this article.
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