Public Relations Quarterly

View more issues:

Articles in Spring 2001 issue of Public Relations Quarterly

• News Media Yellow Book
  by Hurvitz, David J
• Should you tell the public: "I love you"?
  by Levy, Ronald N
• DaVinci Factor--How to Turn Your PR Job Into a Career, The
  by Burger, Chester
• Does your organization's gene pool need to make a bigger splash? Workplace diversity and its impact on creativity
  by Terrisse, Sophie Ann
• Business-media relationship full of misperceptions, miscommunication says Edward Howard & Co. survey
• founding of Hudson's Washington News Media Contacts Directory: A personal reminiscence, The
  by Hudson, Howard Penn
• Writer's notebook: Bringing quotes to life
  by Gable, Tom
• Founded 1934, Bacon's offers five directories: Bacon's publicity manual
  by Newman, Steve
• present resembles the past: What comes around has probably already gone around, The
  by Croft, A C
• PRSA leadership
  by Lewton, Kathleen Larey
• Segment to target college students
  by Morton, Linda P
• Letters to the editor
• A new scoring method for the press release
  by Bollinger, Lee
• Two sides to every story: In defense of Bridgestone/Firestone
  by Gibson, Dirk
• A legend dies
  by Pedersen, Wes
• Strategies for managing an intern's performance
  by Somerick, Nancy M
• Media monitoring service for the digital age: The Burrelle's story
  by Merchant, Bruce
• Corporate communications, it's all about delivering value
  by Marken, G A
• Winning PR in the Wired World
  by Wightman, Ben
• Essential tips for searching the Web
  by Kent, Michael L
• Feedback on www.jargonfreeweb.com