LETTERS : Lost in translation

AdMedia,  Oct 1, 2006  

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Dear Ed:

I thought our full-page ad looked great in the latest issue, thanks.

But I'm very disappointed about the editorial. Imagine my horror to look at the readership table (the page opposite our ad!) to discover that our magazine isn't there.

You have all sorts of niche titles in there - but not Healthy Food Guide, an independent, NZ-owned, wildly successful, mass-market magazine with a readership of 103,000 in its first year.

Surely not something to be ignored?

Kim Mundell

Publisher

Healthy Food Guide

Kim.Mundell@hfm.co.nz

Healthy Food Guide should certainly have featured in our table; its omission is regretted. - Ed

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