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TV TOP 10

Just one new arrival this month - Colenso's and Thick As Thieves' work for Frank Ginger Beer. Everywhere else it's long-running favourites. And guess what? The most venerable of them all, Goldstein, is back at #1. Also of note is Robber's Dog's unprecedented four entries in the top 10. Our poll of 1000 Kiwis was conducted by TNS with the SmileCity database throughout March. Respondents were asked to name "your favourite ad on tv".

1 ASB Goldstein, TBWA\Whybin, Plaza (Paul Middleditch).

2 NZ Post Reconciliation, Saatchi Wellington, dir Gregor Nicholas.

3 State Insurance Help Just Happens, Colenso BBDO, Exit Films (Mark Molloy).

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4 Telecom Mobile Clever Toys, Saatchi, Film Construction (Steve Saussey).

5 Lotto Old Flame, DDB, Robber's Dog (Adam Stevens).

6 Frank Ginger Beer Refreshingly Ginger, Colenso BBDO, Thick as Thieves (Alex Sutherland).

7 Genesis Energy Pukeko Nest, Lowe, Robber's Dog (Chris Dudman).

8 Toyota Corolla Lost Keys, Saatchi, Robber's Dog (Adam Stevens).

9= Hyundai Santa Fe Restless, Assignment, Sydney Film Co (Tony Williams).

9= Mitsubishi Lancer The Facts of Life, Clemenger BBDO, Robber's Dog (Chris Dudman).

Advertising Industry

TV TOP 10

AdMedia, Apr 1, 2008

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