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My 'Internet Life' - And Death

Byline: BARRY GOLSON Byline: BARRY GOLSON A little over six years ago, I accepted the most interesting challenge of my career: to launch (or,...
Folio: The Magazine for Magazine Management, 09/01/02 by Barry Golson · More from publication
A bubble of bad news hides true Web reality.(Internet business)(Brief Article)

Even before bin laden's terrorists, America had an all-purpose, everyone-pile-on fall guy-the Internet. Following the pop of the dot-com bubble,...
Advertising Age, 11/05/01 by Golson, Barry · More from publication

Your Work How to Innovate Like Apple

How to Innovate Like Apple

Apple’s formula for success can be distilled into principles of sound management that could (in the right culture) flourish elsewhere too.
Your Industry Skechers' Sneaker Ads Are Too Cool for School

Skechers' Sneaker Ads Are Too Cool for School

The Children’s Advertising Review Unit, an advertising watchdog that keeps tabs on marketing that targets kids, has chided shoemaker Skechers for an ad that made its shoes seem too cool (video below).
Your Money 8 Phony 'Bargains' and Better Alternatives

8 Phony 'Bargains' and Better Alternatives

In this economy, enticing offers abound. But a lot of so-called bargains may turn out to be raw deals.