Article Results (Showing 1 - 10 of 11) RSS Alert
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Biosecurity, Terrorism, and Food Consumption Behavior: Using Experimental Psychology to Analyze Choices Involving Fear
How would a possible food safety scare influence food consumption? Using techniques from experimental psychology, a study of 103 lunchtime...
Journal of Agricultural and Resource Economics, 04/01/09 by Just, David R; Wansink, Brian; Turvey, Calum G · More from publication -
Leveraging FDA health claims
Although past research has investigated different aspects of various health claims, relatively little effort has been directed toward synthesizing...
Journal of Consumer Affairs, 12/22/05 by Brian Wansink · More from publication -
Fluid Consumption and the Potential Role of Canteen Shape in Minimizing Dehydration
Hypohydration can unknowingly occur in military personnel during exertion, especially in the heat. Such dehydration can impair cognitive and...
Military Medicine, 10/01/05 by Wansink, Brian; Cardello, Armand; North, Jill · More from publication -
Food illusions: why we eat more than we think - Cover Story
Why are two out of three Americans overweight? We're moving less and eating more. Food is cheap, at our fingertips, and calorie-heavy. Why are...
Nutrition Action Healthletter, 03/01/04 by Brian Wansink · More from publication -
How do front and back package labels influence beliefs about health claims?
One dilemma with health claims is that too much information can confuse consumers and too little information can mislead them. A controlled study...
Journal of Consumer Affairs, 12/22/03 by Brian Wansink · More from publication -
How Resourceful Consumers Identify New Uses for Old Products
Resourceful consumers often identify alternative uses for products to save money, to save time, or to decrease waste. A study involving a national...
Journal of Family and Consumer Sciences, 11/01/03 by Wansink, Brian · More from publication -
Listening To The Consumer - sampling - Polling Data
A focus group on sampling provides lessons for marketers A focus group on sampling provides lessons for marketers Remember this acronym: AIDA....
Brandweek, 05/07/01 by Brian Wansink · More from publication -
Abandoned Products and Consumer Waste: How DID THAT GET INTO THE PANTRY? - Brief Article - Statistical Data Included
Nearly everyone is guilty of purchasing grocery products they never use. The money and effort spent on these products is not trivial -- we have...
Choices: The Magazine of Food, Farm and Resource Issues, 03/22/01 by Brian Wansink · More from publication -
zeitgeist; The Taste of Comfort: Food for thought on how Americans eat to feel better - Statistical Data Included - Brief Article
zeitgeist; The Taste of Comfort: Food for thought on how Americans eat to feel better. On a cold and rainy afternoon, you decide that a bowl of...
American Demographics, 07/01/00 by Brian Wansink · More from publication -
The mystery of the cabinet castaway: Why we buy products we never use
ABSTRACT Why do consumers buy grocery items ty never use? Advertising and bulk buying are sometimes suggested as prime contributors. In contrast,...
Journal of Family and Consumer Sciences, 01/01/00 by Wansink, Brian; Brasel, S Adam; Amjad, Steven · More from publication
