Byline: DALE BUSS When a cmo or even CEO is done in, often it's simply by a lack of business acumen that eventually catches up with them....
Advertising Age, 10/29/07 by Buss, Dale · More from publicationForget 'What are your strengths and weaknesses?' If you want to get the real dope on prospective employees, ask job candidates these seven questions.
Yesterday Google showed off its forthcoming Chrome OS, leaving many to wonder how exactly the company will monetize it. The answer: it won’t. Since Google derives 97% of its revenue from online ads, it simply wants you using a computer that is always online. Specifically, it wants you on a computer that is one click [...]
In this economy, enticing offers abound. But a lot of so-called bargains may turn out to be raw deals.
