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• Northern exposure: Canadian whisky seeks to widen its consumer base and underscore its relevance to today's cocktail culture. 

  [ILLUSTRATION OMITTED] The Canadian whisky category enjoys a 34.4% share of total whiskey sales in the U.S. market, and generates 61.5% of...

  StateWays, 01/01/08 by Van Savage, Ellie · More from publication

• Northern Exposure: Canadian whisky seeks to widen its consumer base and underscore its relevance to today's cocktail culture. 

  [ILLUSTRATION OMITTED] The Canadian whisky category enjoys a 34.4% share of total whiskey sales in the U.S. market, and generates 61.5% of...

  Beverage Dynamics, 01/01/08 by Van Savage, Ellie · More from publication

• Haute chocolat: the cold-weather favorite gets lavish treatment with rich, quality chocolate and house-made toppings, garnishes and spice infusions 

  Hot chocolate is the comfort beverage Americans often reach for as temperatures drop outside. But while a piping hot cup of simple hot chocolate...

  Cheers, 10/01/07 by Ellie Van Savage · More from publication

• All systems go: capitalizing on the coffee drink craze requires the right coffee equipment 

  Restaurant operators today are brewing up a wide array of coffee drinks--from classic espressos and iced lattes to the latest libations where...

  Cheers, 09/01/07 by Ellie Van Savage · More from publication

• Cutting edge cool: fun flavors, signature stylings, great garnishes, syrups and more in today's iced tea and coffee drinks entice guests and drive profits 

  Restaurant operators are getting increasingly creative with iced tea and iced coffee, and today, these beverage staples are anything but drab. Top...

  Cheers, 05/01/07 by Ellie Van Savage · More from publication

• Slush fun! T.G.I. Friday's icy, colorful concoctions pump up non-alcohol sales 

  The Slush program launched nationally at T.G.I. Friday's locations in March 2006 proved successful for the chain on several levels: It drove an 11...

  Cheers, 04/01/07 by Ellie Van Savage · More from publication

• Balanced brews: tweaking the beer list to highlight best in class brands to satisfy all its guests drives a winning beer program for Hospitality USA 

  A strategy of keeping what was working well, deleting slow movers and adding enticing new selections, coupled with engaging promotions, resulted in...

  Cheers, 04/01/07 by Ellie Van Savage · More from publication

• Spirited offering: a stellar spirits selection and exciting spirits promotions at Cantina Laredo lead to increased sales and bar traffic 

  Even though Cantina Laredo is a well established and popular Mexican concept--with 17 locations in six states--the eatery wanted to attract new...

  Cheers, 04/01/07 by Ellie Van Savage · More from publication

• Mojito magic: Hyatt's rendition of the Cuban classic cocktail serves up sales and incentives 

  Last summer, Hyatt Hotels concocted a plan for a refreshing new beverage program and the Mojito--one of today's hottest drinks--was chosen. The...

  Cheers, 04/01/07 by Ellie Van Savage · More from publication

• Heroic effort: Fox & Hound's Kryptonite Rita is one super signature drink 

  When Wichita, Kan.-based Fox & Hound Restaurant Group was looking to add a signature drink to its beverage menu, "We definitely thought about the...

  Cheers, 04/01/07 by Ellie Van Savage · More from publication