Article Results (Showing 1 - 10 of 13) RSS Alert
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The Media Edge - marketing data
Best campaign spending more than $25 million Best campaign spending more than $25 million People in the media business are proud of their...
Brandweek, 06/18/01 by Eric Schmuckler · More from publication -
PentaCom - marketing for Dodge automobiles - Brief Article
Best campaign spending between $10 million-$25 million Best campaign spending between $10 million-$25 million Dodge general manager Jim Julow...
Brandweek, 06/18/01 by Eric Schmuckler · More from publication -
Best Seat in the House?
ChoiceSeat offers sports fans interactive entertainment and ads at the arena, and hopes to be in your home soon. ChoiceSeat offers sports fans...
Brandweek, 10/16/00 by Eric Schmuckler · More from publication -
Placing their bets
The networks are banking on established starts, proved Producers and one seemingly invincible franchise The networks are banking on established...
Brandweek, 05/29/00 by Eric Schmuckler · More from publication -
Making a Play
Disney's GO.com marries the Web and TV with its Enhanced Television coverage. First to the party: Football fans. Disney's GO.com marries the Web...
Brandweek, 12/13/99 by Eric Schmuckler · More from publication -
Mark Stewart - Universal McCann
If the Media Director of the Year was chosen on the basis of quotes in the trade press, Universal McCann's Mark Stewart wouldn't even be on the...
Brandweek, 12/06/99 by Eric Schmuckler · More from publication -
Tom Kiernan - managing director of Organic Media's San Francisco office
Even in the warp-speed Internet world, Tom Kiernan's baptism by fire was ridiculous. Way back in 1995, he joined Agency.com as its first account...
Brandweek, 12/06/99 by Eric Schmuckler · More from publication -
The Beat Goes On - trends in online music retailing - Statistical Data Included
Music was an early e-commerce hit, but its growth has only just begun. Music was an early e-commerce hit, but its growth has only just begun....
Brandweek, 10/18/99 by Eric Schmuckler · More from publication -
Show Time - fall season
Schmuckler, Eric Schmuckler, Eric More teen dramas, more Ally McBeal, more animation and--oh yeah--wrestling. The new fall TV schedule has...
Brandweek, 05/31/99 by Eric Schmuckler · More from publication -
Fallon McElligott - launches advertising campaign for Lee Jeans
Hip can't be manufactured--hip just happens. Or so they say. Tell that to the folks at Fallon McElligott, whose daring media plan and campaign for...
Brandweek, 05/24/99 by Eric Schmuckler · More from publication
