Article Results (Showing 1 - 10 of 36) RSS Alert
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Negative option offers continue to top regulatory hot list.(Federal Trade Commission's workshop, marketing regulations online negative option offers)
Advanced consent marketing offers continue to be popular marketing tools. Free-trial offers allow the consumer the opportunity to sample products...
Response, 04/01/07 by Goldstein, Linda A. · More from publication -
Preparing your company for a data breach.
It seems that each day, another company is reporting a breach of its customers' personal information. Data security is becoming an increasing...
Response, 12/01/06 by Goldstein, Linda A.; Hurdle, Angela C. · More from publication -
FTC intensifies focus on CAN-SPAM.(Legal Review)(Federal Trade Commission)(Controlling the Assault of Non-Solicited Pornography and Marketing Act of 2003)
As night follows day, so do investigations and enforcement actions by the Federal Trade Commission (FTC) follow the promulgation of workshops and...
Response, 06/01/05 by Goldstein, Linda A. · More from publication -
The ERA's self-regulatory program: sword or shield?(Legal Review)(Electronic Retailing Association)
By now, most readers are likely familiar with the Electronic Retailing Association's (ERA) new self-regulatory program--the Electronic Retailing...
Response, 02/01/05 by Goldstein, Linda A. · More from publication -
FTC targets electronic payment processors.(Legal Review)(United States. Federal Trade Commission)
Outbound telemarketers and their payment processors beware! The Federal Trade Commission (FTC) recently announced a $1.5 million settlement with...
Response, 12/01/04 by Goldstein, Linda · More from publication -
Garvey walks on celebrity pitch.(Legal Review)(Steye Garvey)
The Federal Trade Commission's (FTC) recent efforts to expand the net of personal liability suffered a serious setback last month when...
Response, 10/01/04 by Goldstein, Linda A. · More from publication -
Class action bar discovers free trial offers and Reg E.(Legal Review)(Free Trial Offers)
Free trial offers and other types of advanced consent marketing techniques have been a prime target of regulatory scrutiny by both the Federal...
Response, 07/01/04 by Goldstein, Linda A. · More from publication -
California champions privacy again; is federal help on the way?(Legal Review)
The State of California continues to champion privacy with the passage of three new laws that directly affect marketers who promote their...
Response, 04/01/04 by Deitch, Jennifer N.; Goldstein, Linda A. · More from publication -
New trademark treaty may benefit direct response marketers.(Legal Review)(United States Patent and Trademark Office )
Recent changes to U.S. trademark laws may make it easier and more cost effective for marketers who distribute or market their products...
Response, 01/01/04 by Goldstein, Linda A.; Heberer, William M. · More from publication -
Credit card companies' settlement may impact telemarketing of renewal offers; changes made by MasterCard and Visa may also make it possible for marketers themselves to determine whether the card provided by the consumer is a debit or credit card.(Legal Re
Earlier this year, Visa and MasterCard settled a lawsuit with Wal-Mart and several other retailers relating to fees the companies charge to...
Response, 10/01/03 by Goldstein, Linda A. · More from publication
