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Giving your business a facelift: there are certain visual characteristics that distinguish one company from the next. Keith Hayward discusses how businesses are transforming their existing image that is proving to be a cost effective and beneficial way to

IF YOU COULD TRY to avoid asking yourself if your business is exactly what you thought it would be. You turned the city upside down with your...
Tea & Coffee Trade Journal, 08/01/06 by Hayward, Keith · More from publication
Hiring & training world-class baristas: finding and training the right employees for your business can be a difficult and time consuming process. Your future employees will be the life-blood of your business. They are your brand image. Everything they

SO WHERE DO YOU FIND THE RIGHT TYPE OF EMPLOYEE? Just start looking around. They surround you every day. Who sticks out in your mind when you...
Tea & Coffee Trade Journal, 06/20/05 by Hayward, Keith · More from publication
Behind the bar(ista)--Part II: customer service for the barista: the last of this two-part series focuses on the one final element that completes the package of a well-trained and effective employee: customer service! This set of skills will help you port

What is Customer Service? So what is customer service? Customer service is the big picture, the whole package It is providing the customer...
Tea & Coffee Trade Journal, 06/20/04 by Hayward, Keith · More from publication
Behind the Barista: advanced beverage making.(Cup service: the beverage service & retail resource)

A barista is an artist, salesperson, Coffee expert, and exceptionally quick on the uptake. Becoming a barista takes practice. Becoming a...
Tea & Coffee Trade Journal, 04/20/04 by Hayward, Keith · More from publication
Barista primer I. (Cup Service).

As much as we'd like to think otherwise, alt baristas are not created equal. So what separates the good from the bad, the weak from the strong,...
Tea & Coffee Trade Journal, 04/20/03 by Hayward, Keith · More from publication

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Your Work The Toyota of Clothes

The Toyota of Clothes

With its high-tech fabrics, meticulous inventory control, and flexible manufacturing model, Japanese retailer Uniqlo looks more like Toyota than a fashion emporium. But unlike the car company, Uniqlo has beaten the recession. Here’s how.
Your Industry Chicken War: KFC Appears to Be Plucking El Pollo Loco

Chicken War: KFC Appears to Be Plucking El Pollo Loco

In the highly publicized chicken wars, KFC seems to be winning the financial battle over El Pollo Loco. But is it really fair to compare the smaller chain to Colonel Sanders' empire?
Your Money Quick and Easy Ways to Boost Returns

Quick and Easy Ways to Boost Returns

How’d you like to earn a few thousand dollars for less than an hour of your time? This is no get-rich-quick come-on. The extra income is the potential payoff for making a few simple and painless money moves.