Article Results (Showing 1 - 10 of 145) RSS Alert
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2: Deloitte & Touche keys on clients, employees.(Deloitte and Touche L.L.P. and its advertising agency Keiler and Co.)(Brief Article)

Deloitte & Touche L.L.P. has worked hard to separate itself from the remaining Big 5 consultancies over the past few years, not only in the...
B to B, 08/20/01 by Freeman, Laurie · More from publication -
BEST INTERACTIVE AGENCY Lot21 INC.(Brief Article)

In the space of four short years-a lifetime in terms of the digital age-Lot21 Inc. has built a solid reputation for being on the cutting edge of...
B to B, 06/25/01 by Freeman, Laurie · More from publication -
Case Study: Indulging your client-side; Trucking site drives customer-oriented overhaul.(Brief Article)

Over the decades, Anderson Trucking Service Inc. has built a road-worthy reputation for providing customized transportation services. The company...
B to B, 06/11/01 by Freeman, Laurie · More from publication -
They're Back - packaged-goods advertising - Statistical Data Included
Remember when primetime inventory was as stocked with packaged goods as the grocery aisle? Well, get ready for the old guard to return Remember...
Brandweek, 04/23/01 by Laurie Freeman · More from publication -
Top 25 E-Champions; Mirek deals in Web currency.(Currenex Inc. President-CEO Lori Mirek)(Brief Article)

Name: Lori Mirek Title: President-CEO Company: Currenex Inc., Menlo Park, Calif. Mission: "My passion is technology, and how one can...
B to B, 03/19/01 by Freeman, Laurie · More from publication -
CheMatch gets quirky to gain brand identity.(XOR Inc. manages marketing campaign)(Brief Article)

Chemicals exchanges are in a make-or-break rush for market share-and they've got the marketing to show it. When CheMatch.com last year...
B to B, 02/19/01 by FREEMAN, LAURIE · More from publication -
Interpath leads to ad network; Collaboration marks first marketing Push since last year's enterprise app focus shift.

Looking to generate highly targeted sales leads after revamping its business strategy, Interpath Communications Inc., an enterprise applications...
B to B, 02/19/01 by FREEMAN, LAURIE · More from publication -
BubbleCast floats online ad potential; Nickelodeon's interactive game sets stage for new marketing concepts.(Brief Article)

Tweens aren't the only ones watching Nick.com's new BubbleCast. Nickelodeon's Web site early this month debuted BubbleCast, its latest...
Advertising Age, 02/12/01 by Freeman, Laurie · More from publication -
Advertising Agencies; Hendra champions hands-on hype.

To remain competitive in the 21st century, Carla Hendra, president of OgilvyOne North America, has only a couple words of advice: ``Sleep fast.''...
B to B, 01/22/01 by Freeman, Laurie · More from publication -
Web syndication catching on ; With clever ideas far and few between, Internet efforts step up to next level--TV.

Elbowing past the usual tv entertainment companies hawking wares at the National Association of Television Program Executives' 2001 Conference &...
Advertising Age, 01/22/01 by Freeman, Laurie · More from publication


