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Barack Obama is a master at grabbing and keeping his audience's attention, which is the number one goal of any public speaker. How does he do it? Here are five key lessons from Obama's rhetorical playbook.
Just a couple weeks ago I wrote about how United (NASDAQ: UAUA) frequent fliers were angry at the airline's pending upgrade policy change, and it appears they've listened . . . a little. United is bringing back regional upgrades for its top fliers. This combined with the airline's decision to have reciprocal upgrades with Continental makes for a big week for the airline.
Hang onto this essential checklist, so you’ll know what to do when the time comes.