Article Results (Showing 1 - 10 of 443) RSS Alert
-
John Muszynski; Starcom USA.(Special Report: Media Mavens)(Starcom MediaVest Group)
Byline: Richard Linnett Starcom mediavest group's win of the $350 million Coca-Cola Co. business last year was a huge boost for the Publicis...
Advertising Age, 09/27/04 by Linnett, Richard · More from publication -
Peter Tortorici; MindShare Entertainment.(Special Report: Media Mavens)
Byline: Richard Linnett Peter Tortorici, president of WPP Group's MindShare Entertainment, changed the rules in Madison Ave.'s latest game. ...
Advertising Age, 09/27/04 by Linnett, Richard · More from publication -
Adages; How do you handle a hungry politician? With an iron skillet.(News)
Byline: Richard Linnett Breakfast at the CNN Diner was served straight out of the skillet. Fluffy eggs, sausages, home fries and toast...
Advertising Age, 09/06/04 by Linnett, Richard · More from publication -
Adages; This election year it's not the chads, stupid! It's the ads!(News)
Byline: Richard Linnett The presidential election is so close this year, it could be decided by killer ads, rather than hanging chads. The...
Advertising Age, 08/30/04 by Linnett, Richard · More from publication -
Adages; Kmart and the Queen: the deal that didn't go down.(News)(Column)
Byline: Richard Linnett She could've been the Kween. Former angry rap artist, now an empowerment celebrity and Cover Girl spokes-lady, Queen...
Advertising Age, 08/16/04 by Linnett, Richard · More from publication -
Adages; A day in the life of your typical rock stars.(News)(Column)
Byline: Richard Linnett It is just past high noon. A modern-dance troupe dressed as stock traders prances down the steps of Federal Hall,...
Advertising Age, 08/09/04 by Linnett, Richard · More from publication -
Madison & Vine: Bud makes its move on Hollywood.(News)
Byline: RICHARD LINNETT Budweiser, king of 30-second spots, is making a concerted push into the branded-entertainment arena, becoming the...
Advertising Age, 08/02/04 by Linnett, Richard · More from publication -
Adages; Primary color, and the politics of partisan placement.
Byline: Richard Linnett Anyone notice that Teresa Heinz Kerry's suit last week resembled the color of ketchup (or is it catsup?). You're not...
Advertising Age, 08/02/04 by Linnett, Richard · More from publication -
Reaching 'Generation Kill': Army fails to battle new recruit reality.(News)
Byline: RICHARD LINNETT The U.S. Army needs a few good ideas. Its advertising account, worth about $200 million, is in review, and an...
Advertising Age, 07/26/04 by LINNETT, RICHARD · More from publication -
Adages; So what's next for The Donald, Trump World the theme park?(News)
Byline: Richard Linnett This week, SoBe launches TrumpWorldmag.com, the official Web site of Trump World the magazine. The first issue of the...
Advertising Age, 07/26/04 by Linnett, Richard · More from publication
