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Social Marketing Principles Enhance Enrollment in the Cash and Counseling Demonstration and Evaluation

Purpose of the study: Using focus group data, this article discusses the use of social marketing principles to enhance enrollment in the Cash and...
Care Management Journals, 07/01/09 by Simon-Rusinowitz, Lori; Mahoney, Kevin J; Marks, Lori N; Simone, Kristin; Zacharias, B Lee · More from publication
Determining consumer preferences for a cash option: Arkansas survey results - Patient Centered Care

As long-term care (LTC) expenditures have risen, policymakers have sought ways to control costs while maintaining consumer satisfaction....
Health Care Financing Review, 12/22/97 by Lori Simon-Rusinowitz · More from publication

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Your Work The 7 Interview Questions You Must Ask

The 7 Interview Questions You Must Ask

Forget 'What are your strengths and weaknesses?' If you want to get the real dope on prospective employees, ask job candidates these seven questions.
Your Industry The Verdict on Black Friday: "More People Spent Less"

The Verdict on Black Friday: "More People Spent Less"

More people were at stores over Black Friday weekend, but they spent less money, according to an NRF survey. The results point to a cash-strapped consumer looking for deals.
Your Money Dumbest Things You Do With Your Money

Dumbest Things You Do With Your Money

Even smart people make financial moves that are downright illogical. Emotions and superstitions have a sneaky way of keeping you from rational financial decisions. But dumb choices can have serious, real-world consequences. Here are some of the biggest blunders we all make, plus tips from the experts on how to keep cool.