Article Results (Showing 1 - 10 of 49) RSS Alert
-
Chevy's Indy Star; GM unit uses its ties to famous speedway to rev up image and sales of limited edition Impala.(News)(General Motors Corp. Chevrolet Motor Div.)
Byline: DENISE MELILLI When Chevrolet unveiled the Impala Indy SS earlier this year, its marketing strategy was designed to connect a legendary...
Crain's Cleveland Business, 10/25/04 by MELILLI, DENISE · More from publication -
Cleveland Grand Prix without a title sponsor could prove costly for CART.(Special Report)
Byline: DENISE MELILLI The Cleveland Grand Prix, viewed as a crown jewel in the Championship Auto Racing Teams kingdom as the series' oldest...
Crain's Cleveland Business, 06/30/03 by Melilli, Denise · More from publication -
Mustang maintains quite a following.(Special Report)
Byline: DENISE MELILLI The mustang horse might have provided the horsepower of choice in the wild West, but it is the Ford Mustang that...
Crain's Cleveland Business, 10/28/02 by Melilli, Denise · More from publication -
Retro is all the rage; Car companies putting modern spin on old looks.(Special Report)(Ford develops Forty-Nine)
Byline: DENISE MELILLI With the stylish success of the Chrysler PT Cruiser and the Prowler, plus the renewed chic of the New Beetle, car...
Crain's Cleveland Business, 10/28/02 by Melilli, Denise · More from publication -
Night riders; If CART, IMG talks pan out, next Grand Prix of Cleveland could be held under the stars.(Brief Article)
The ultimate moonlight drive along Lake Erie might be one that takes place in excess of 100 miles per hour next July. If preliminary...
Crain's Cleveland Business, 08/26/02 by Melilli, Denise · More from publication -
Revolt over sanction fees drives CART into promo biz.(Championship Auto Racing Teams Inc. changes marketing tactics)(Brief Article)
Sanction fees wield powerful influence in the world of Championship Auto Racing Teams Inc. - outweighing fan support or the economic benefit a...
Crain's Cleveland Business, 07/08/02 by Melilli, Denise · More from publication -
A powerful wake; Penske weighs in on his series-switching decision that rocked CART's boat.(Roger Penske)
He is known in racing as ``The Captain,'' and he is known in the business world as a captain of industry. There is no question Shaker Heights...
Crain's Cleveland Business, 07/08/02 by Melilli, Denise · More from publication -
Ford's Lincoln LS has roots in racing; CART technology tailored to passenger cars.(Brief Article)
When Ford wanted to bring its high performance heritage to the showroom, it devised a way to link the technology of its Championship Auto Racing...
Crain's Cleveland Business, 10/29/01 by Melilli, Denise · More from publication -
Grand Prix Guide: Hoping for more Hollywood stories; CART sees movie `Driven' as launching pad for added exposure beyond sports media.(Championship Auto Racing Teams Inc.)(Brief Article)
Touted as a high-octane drama and the racing version of "Rocky," Sylvester Stallone's latest Hollywood offering, "Driven," is the Championship...
Crain's Cleveland Business, 06/25/01 by Melilli, Denise · More from publication -
Grand Prix Guide: Out to rev up the CART experience; New CEO says success of series depends on boosting entertainment value.(Championship Auto Racing Teams Inc. leader Joe Heitzler)(Company Profile)(Statistical Data Included)
If you want to know what issues Joe Heitzler will address as the new leader of Championship Auto Racing Teams Inc., just ask him to empty his...
Crain's Cleveland Business, 06/25/01 by Melilli, Denise · More from publication
Presented by American Express