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Sending your files to the prepress house
Electronic transmission is not an excellent method to send magazine files from the publisher to the printer. It is not a fast method for a large...
Folio: The Magazine for Magazine Management, 01/01/96 by Mike Cuenca · More from publication -
6 tips for getting high-quality printing
Magazine publishers and printers should work together to develop clear standards for print quality. However, the printer should be able to accept...
Folio: The Magazine for Magazine Management, 01/01/95 by Mike Cuenca · More from publication -
Ad sales and production: ending the deadline wars with a truce
The production and advertising departments of periodical publishing operations can get along better if they meet and discuss each others'...
Folio: The Magazine for Magazine Management, 01/01/95 by Mike Cuenca · More from publication -
5 ways to save money at the printer
Magazine publishers can save printing costs by reviewing printing expenses and standards and making some minor adjustments. For example, buying...
Folio: The Magazine for Magazine Management, 01/01/95 by Mike Cuenca · More from publication -
How to get it from here to there - sending materials to be published to the prepress house - Production
Publishers who send their files to the prepress house by modem have found that electronic transmissions can be costly and inefficient despite...
Folio: The Magazine for Magazine Management, 06/15/94 by Mike Cuenca · More from publication -
Quality time with your printer
Publishers should establish high standards and ensure that printers adhere to them. This can be accomplished by checking their quality control...
Folio: The Magazine for Magazine Management, 03/01/94 by Mike Cuenca · More from publication -
End the deadline wars with a truce - commercial publishing; production and advertisement sales departments
Production and advertising sales departments in commercial publishing companies often engage in useless arguments during deadlines. Arguments...
Folio: The Magazine for Magazine Management, 01/15/94 by Mike Cuenca · More from publication -
Five ways to save money at the printer - Production
Five ways in which magazine publishers can lower printing expenses without sacrificing the magazine's print quality are presented. First,...
Folio: The Magazine for Magazine Management, 08/01/93 by Mike Cuenca · More from publication


