Article Results (Showing 1 - 10 of 11) RSS Alert
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The new faithful
Cathleen Kaveny makes some excellent points in her article "Young Catholics" (November 19). She rightly notes that young conservative Catholics...
Commonweal, 12/17/04 by Mike Hayes · More from publication -
To brand or not to brand: The profit/integrity question
Discusses the advantages and disadvantages of offering licensing agreements, including increased profits, and possible loss of customers. Mike...
Folio: The Magazine for Magazine Management, 01/01/99 by Mike Hayes · More from publication -
Behind the times
The introduction of technology has been beneficial for the magazine publishing industry but there have also been drawbacks. Problems arise when one...
Folio: The Magazine for Magazine Management, 09/15/98 by Mike Hayes · More from publication -
The ripple effect
Technology in the magazine publishing industry may have been instigated by cost savings but other factors have also had an effect. Technology has...
Folio: The Magazine for Magazine Management, 09/15/98 by Mike Hayes · More from publication -
A Seller's Market
Periodical publishers who would not have considered selling their operations are now doing so in earnest. The factor driving this is the strong...
Folio: The Magazine for Magazine Management, 07/15/98 by Mike Hayes · More from publication -
Postpone your Taxes Build your Business
Deferred Subscription Income, the ability of magazine publishers to defer the payment of income taxes, is an effective tax shelter, although it can...
Folio: The Magazine for Magazine Management, 07/15/98 by Mike Hayes · More from publication -
Chicago hope, and gardens
The success of Chicago Home and Garden depends upon the research skills, excellent timing, financial acumen and pragmatic approach of founder Mary...
Folio: The Magazine for Magazine Management, 06/01/98 by Mike Hayes · More from publication -
When China wakes
China appears to be a ripe market for US publishers with one-fifth of the world's population, a fast growing economy and an emerging middle class....
Folio: The Magazine for Magazine Management, 06/01/98 by Mike Hayes · More from publication -
A license to brand
Magazine publishers can expand their publications' name recognition and market share through licensing. Launching a line of related products...
Folio: The Magazine for Magazine Management, 03/22/98 by Mike Hayes · More from publication -
Profitability, on the contrary
Publisher Shore-Varrone's success stands out because its cluster of business magazines cover diverse topics rather than closely related ones. The...
Folio: The Magazine for Magazine Management, 03/01/98 by Mike Hayes · More from publication
