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The Trader Joe's difference
Trader Joe's delivers good taste and an unusual merchandise mix at a low price. They are especially strong on snacks, which reinforce the idea that...
Shopper Report, The, 11/01/09 by Mona Doyle · More from publication -
The price of local
Local food is gathering momentum, creating a new gold standard (organic AND local) and, in many but not all venues, commanding higher prices than...
Shopper Report, The, 09/01/09 by Mona Doyle · More from publication -
Consumers will pay more for some packaging in a recession: certain benefits of packaging--such as reducing product waste and keeping product fresh--have even more value to consumers when money is tight.(ANNUAL Consumer Insights)(Cover story)
[ILLUSTRATION OMITTED] In June 2009, we reran a June 2008 web-based survey of consumers' willingness to "pay a little more for" specific...
Food & Beverage Packaging, 08/01/09 by Doyle, Mona · More from publication -
Clamoring for package clarity.(PACKAGING TECHNOLOGY: MICROWAVABLE PACKAGING)
[ILLUSTRATION OMITTED] It's nearly impossible to attach a universal meaning to any single word or phrase because words mean different things...
National Provisioner, The, 08/01/09 by Doyle, Mona · More from publication -
Healthy lifestyle realities
Healthy eating and exercise are giving way to pressure from the economy, but the shoppers we hear from see themselves as more health conscious than...
Shopper Report, The, 07/01/09 by Mona Doyle · More from publication -
A brand is a brand
We asked some of our shoppers what they thought of new ads from Target claiming that their Market Pantry products taste just as good as any...
Shopper Report, The, 06/01/09 by Mona Doyle · More from publication -
Bring back the cows.(Consumer Insights)
When did dairy products lose their connections with cows and become synonymous with convenience and processed foods? What happened to fresh milk,...
Food & Beverage Packaging, 06/01/09 by Doyle, Mona · More from publication -
Cleaning out and up
Responses to the economy's problems include extending spring cleaning to their freezers and pantries. Responses to the economy's problems include...
Shopper Report, The, 04/01/09 by Mona Doyle · More from publication -
Eating with fingers
It's not a coincidence that both convenience stores and Trader Joe's are selling lots of single bananas. Priced at 19 cents each at Trader Joe's,...
Shopper Report, The, 02/01/09 by Mona Doyle · More from publication -
Meaty opportunities exist for packaging improvments.(Consumer Insights)
Traditional fresh meat packages (see through plastic wrap over a paper or foam tray) have lost their monopoly in the meat case. In many of...
Food & Beverage Packaging, 02/01/09 by Doyle, Mona · More from publication
