Article Results (Showing 1 - 10 of 34) RSS Alert
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New book challenges media relations approach: Eric Bergman, ABC, voices the need to balance speaking and listening
CW Executive Editor Natasha Spring spoke recently with author Eric Bergman, ABC, about his new book, Media Training with Excellence: A Balanced...
Communication World, 11/01/06 by Natasha Spring · More from publication -
Message received
I am overwhelmed--and I am not alone. According to a recent survey conducted by IABC and twisurveys, more than half of IABC members say they get...
Communication World, 11/01/06 by Natasha Spring · More from publication -
Choosing words with care
English is not my first language. As children, my grandparents immigrated to China during the Russian Revolution. My grandfather was a...
Communication World, 09/01/06 by Natasha Spring · More from publication -
Creative solutions to cultural challenges
In an effort to provide global perspectives from around the world to our readers, Communication World has included this supplement from the IABC...
Communication World, 09/01/06 by Natasha Spring · More from publication -
Taking the high road in China: marketers are finding new opportunities—and challenges—as they bring their brands into China
Shelly Lazarus is chairman and CEO of Ogilvy & Mather Worldwide, one of the largest marketing communication networks in the world, and a major...
Communication World, 09/01/06 by Natasha Spring · More from publication -
Delivering the message one person at a time: EXCEL Award winner Rajesh Subramaniam talks about communication's impact on FedEx Canada employees and customers
Imagine the challenges of communicating with a workforce where 85 percent of 5,000 employees are primarily on-road couriers, without regular...
Communication World, 09/01/06 by Natasha Spring · More from publication -
CW exclusive: an interview with IABC's new Europe and Middle East regional chair: growing ties with Middle Eastern communicators among Cambie's goals
uncommonly stimulating uncommonly stimulating Communication Commons, IABC's online knowledge community, lets communicators discuss emerging...
Communication World, 07/01/06 by Natasha Spring · More from publication -
A brand-new perspective
Ah New York. The sights, the sounds. This city offers up all kinds of images, from glitzy to gritty and everything in between. I travel from San...
Communication World, 07/01/06 by Natasha Spring · More from publication -
The impact of blogging: real or imagined? Microsoft blogging guru Robert Scoble talks about what the technology means for companies and how they can use blogs to their advantage
Robert Scoble is frustrated. He's just attended a major technology trade show, and the single-manufacturer event has left him underwhelmed. As the...
Communication World, 05/01/06 by Natasha Spring · More from publication -
Putting people first: EXCEL Award winner John O'Neill effects a successful turnaround at AXA Ireland by building relationships
The IABC/Europe and Middle East EXCEL Award recognizes contributions to business communication by an organizational leader, usually a CEO, who is...
Communication World, 05/01/06 by Natasha Spring · More from publication
