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So you think you're ready for healthcare reform? - strategies for coping with change
Assuming you're like most of us in the healthcare industry, you pride yourself on staying on top of the latest trends and expected changes which...
Health Industry Today, 02/01/93 by Teri L. Louden · More from publication -
The sale isn't over till the customer is happy
In sales, the end is only the beginning. That's another way of saying that your job isn't over when you've closed a sale. If you want your business...
Health Industry Today, 11/01/92 by Teri L. Louden · More from publication -
Look for a niche in the alternate-site market
The demand for alternate-site health care services continues to grow at a rapid pace, with new providers entering the market on a daily basis....
Health Industry Today, 09/01/92 by Teri L. Louden · More from publication -
The bench players make the difference
With visions of the Chicago Bulls still strong in most everyone's minds, it seemed only appropriate to consider basing an article on their success....
Health Industry Today, 07/01/92 by Teri L. Louden · More from publication -
Making national accounts a top corporate priority
While many medical companies by now have developed some type of national account program, the extent of these efforts varies widely. There are...
Health Industry Today, 06/01/92 by Teri L. Louden · More from publication -
Take the time to prepare for a crisis situation
It can happen to any size or type of company, at any time. It can range in severity of impact from a major disaster to a small, localized event. It...
Health Industry Today, 05/01/92 by Teri L. Louden · More from publication -
Enhancing management's marketing IQ
The national research firm of Yankelovich Clancy Shulman recently administered a one-hour marketing IQ test to chief executive officers of U.S....
Health Industry Today, 04/01/92 by Teri L. Louden · More from publication -
Supporting your industry segment pays off
Customers are increasingly looking for companies to not only sell them products, but to help support their survival, success and future progress...
Health Industry Today, 03/01/92 by Teri L. Louden · More from publication -
Companies should focus on being no. 1
As I consult with medical companies, it is amazing to see how few have really established a goal of being No. 1 in a particular market segment and...
Health Industry Today, 02/01/92 by Teri L. Louden · More from publication -
Take a look at direct response marketing
Direct response marketing techniques were first employed in the world of consumer marketing, but we are seeing a virtual explosion in the use of...
Health Industry Today, 01/01/92 by Teri L. Louden · More from publication
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