Article Results (Showing 1 - 10 of 136) RSS Alert
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A Global Impression. (Cover Story).(direct marketing companies expand into foreign markets to improve sales; new marketing strategies needed)(Cover Story)

COMPANIES GROW their businesses by expanding into international markets for one of two reasons--either to boost sales or increase profits. Which...
Target Marketing, 12/01/01 by Yorgey, Lisa A. · More from publication -
Pick the Perfect Print location.(Brief Article)

When marketing overseas, should you print and mail your catalog in the United States or in your target country? According to Tim Ohnmacht,...
Target Marketing, 11/01/01 by YORGEY, LISA A. · More from publication -
Give your housefile checkup.(new database management software from Deutsche Post Global)(Brief Article)

Bad or incomplete addresses can negatively impact your bottom line. Not only have you wasted money spent on paper, printing and postage, but you...
Target Marketing, 11/01/01 by YORGEY, LISA A. · More from publication -
King of the IT Mountain.(Sweden leads Scandinavian countries as best target for direct marketing)

SWEDEN TAKES THE LEAD IN THE SANDINAVIAN TECH REVOLUTION ON THE FOREFRONT of technology evolution, the countries of Scandinavia--Denmark,...
Target Marketing, 11/01/01 by YORGEY, LISA A. · More from publication -
SmartTrust US.(teaming with Pulso to offer mobile e-services to Latin America)(Brief Article)

SmartTrust US is teaming up with Brazilian technology firm Pulso to bring its mobile e-services to Latin America. As a value-added reseller for...
Target Marketing, 11/01/01 by YORGEY, LISA A. · More from publication -
Privacy Watch.(U.S. multinational companies do not meet European Union standards for customer privacy)(Brief Article)

If you're serious about global direct marketing, you have a golden opportunity to build customer loyalty by making customer privacy part of your...
Target Marketing, 11/01/01 by YORGEY, LISA A. · More from publication -
Mailing Lists.(James Thornton to open a Mailing Lists in India)(Brief Article)

James Thornton, managing director of Mailing Lists (Asia), and veteran global direct marketer, believes India is a market whose time has come....
Target Marketing, 11/01/01 by YORGEY, LISA A. · More from publication -
Move Over, Dot-Com.(Brief Article)

Dot-coms may soon have a new rival. To bolster e-commerce within Europe, the European Union plans to adopt ".eu" as its own domain name. The new...
Target Marketing, 10/01/01 by YORGEY, LISA A. · More from publication -
Case Study: Outsourcing High-Tech Customer Care.(Brief Article)

A benefit of outsourcing a customer service operation is that you gain the knowledge and experience of the service bureau's expertise. You also...
Target Marketing, 10/01/01 by YORGEY, LISA A. · More from publication -
The 'New' Kid on the Block.(CS Worldwide Mail officially in business)(Brief Article)(Statistical Data Included)

The new joint venture international business mail company setup between TPG, Consignia (nee the British Post Office) and Singapore Post is...
Target Marketing, 09/01/01 by YORGEY, LISA A. · More from publication


